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Las Vegas Magazine: A Drive for Philanthropy

Submitted by on October 17, 2010 – 2:00 pmNo Comment

A Drive for Philanthropy

Stars come out to play for Justin Timberlake event

By Emma Trotter

Justin Timberlake

Having dipped into the music, film, fashion and tequila industries, an entertainment mogul like Justin Timberlake has a lot of friends. Wealthy, professional, well-respected, headline-making friends. So it’s no wonder that every year he has drawn many of those friends to the middle of the desert to play a few rounds, raise some money and sing their hearts out all for the benefit of Shriners Hospitals for Children, a nonprofit with a network of 22 specialty care pediatric hospitals across the country.

This year’s festivities take place Oct. 17-24, with the blowout concert on Oct. 23 at Planet Hollywood Resort. MGM Resorts International serves as title sponsor for the 2010 Championship Pro-Am and proceeds from the event benefit Shriners Hospitals for Children. Past golf tournaments and concerts have included such celebrities as Taylor Swift, Rihanna, Alicia Keys, Ellen DeGeneres, Lionel Richie and George Lopez. An avid golfer, Timberlake always plays in the Pro-Am portion of the tournament, along with his golf-loving celebrity friends, while professional golfers compete for a purse of $4.3 million with the winner receiving $774,000. (In true Las Vegas fashion, the trophy is given to the champion by two showgirls.)

After a grueling week focusing on their golf games, Timberlake puts on quite a show with his Justin Timberlake and Friends star-studded concert. Concert attendees also receive a ticket for admission to the final round of the tournament on Oct. 24.

Grammy-winning songbird Christina Aguilera headlines this year’s concert, along with music icon Elton John, country trio Lady Antebellum, Salt-N-Pepa, Selena Gomez & The Scene, FreeSol and T-Pain. Aguilera is hot on the radar again, having recently released a new album, Bionic, and making her feature film debut Thanksgiving weekend in Burlesque, co-starring current Vegas headliner Cher. Sean “Diddy” Combs also appears to introduce his newest creation, rap group Diddy-Dirty Money.

No one can play the rounds and sing the sounds like master entertainer Timberlake, but for one week, he lets Vegas residents and guests alike bask in the presence of some major starpower.

Justin Timberlake Shriners Hospitals for Children Open
TPC Summerlin, 1700 Village Center Circle, Oct. 18-24. 702.873.1010 or jtshrinersopen.com

Justin Timberlake & Friends
Planet Hollywood Resort, 8 p.m. Oct. 23, $100-$350
plus tax and fee. 800.745.3000 Ticketmaster

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